September 13, 2022
Preparing For the Next Wave of Economic Instability
While no one can predict the future, we're recommending taking a closer look at high-impact aspects of your merchandising supply chain organization as healthy bet against being caught unprepared before…
November 25, 2020
Post-Pandemic Shopper and the Future of the Store
IMS recently participated in a Path to Purchase Institute community gathering webinar that explored how merchandising, marketing and technology have all evolved quickly over the COVID-19 pandemic to meet today's…
November 24, 2020
Exploring Emerging Trends in Branded Merchandise
Branded merchandise has long been a staple of consumer marketing and trade shows. Logoed bags, socks, hats, pens, device chargers and laptop stickers abound. They are safe, ubiquitous and useful…
November 24, 2020
5 Ways Retailers and Brands Are Personalizing Shopper Experiences
It's no secret that brick-and-mortar traffic is down and that brands must turn to innovative omnichannel experiences to draw in today's brand-fickle consumers. Marketers have seen impressive improvements due to…
April 30, 2020
Sustainable POS Doesn’t Have to be an Oxymoron
The majority of point-of-sale materials are meant to be thrown away. Stores swap out promotional signage kits once a month on average, and corrugated displays only last a few weeks…