Stephanie Islas, Author at IMS Retail

Insights Marketing Execution MerchTech

November 25, 2020

Post-Pandemic Shopper and the Future of the Store

IMS recently participated in a Path to Purchase Institute community gathering webinar that explored how merchandising, marketing and technology have all evolved quickly over the COVID-19 pandemic to meet today's…

Stephanie Islas

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Insights Marketing Execution

November 24, 2020

Exploring Emerging Trends in Branded Merchandise

Branded merchandise has long been a staple of consumer marketing and trade shows. Logoed bags, socks, hats, pens, device chargers and laptop stickers abound. They are safe, ubiquitous and useful…

Stephanie Islas

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MerchTech

November 24, 2020

Reimagining Experiential Retail for Today’s Shopper

With in-store traffic down as much as 55% in the summer of 2020, retailers need to deliver new shopping experiences to bring consumers back to the store. Not only do…

Stephanie Islas

Love0

Stephanie Islas

Post-Pandemic Shopper and the Future of the Store

Exploring Emerging Trends in Branded Merchandise

Reimagining Experiential Retail for Today’s Shopper

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