What are Your In-Store Communication Goals?
Optimal Retail Signage Solutions
Whether you’re launching a new enterprise-wide retail program, 100 new retail locations, or replacing a single damaged sign at one location, IMS ensures flawless execution of your POS programming.
IMS captures every detail of your retail locations using our proprietary Execution Platform, ensuring that we’re only producing and shipping exactly what each location requires.
Our network of validated, G7 certified vendors are capable of producing any size and scale retail signage solution required to meet your campaign objectives and perfectly match your brand identity.
Learn more about how we optimize and align our Marketing Execution approach to meet your unique business needs.
Evergreen Retail Signage
Functional designs and long-lasting substrates to withstand the retail environment.
Promotional Retail Signage
Indoor & outdoor signage created to disrupt your shopper’s journey.
Creative that builds a branded retail environment, designed to drive a transaction.
Development of captivating digital retail display campaigns, including program mamangement and execution.
Command attention for your in-store or on-premise event.
Streamlined platform to satisfy quick turn and local market needs.
IMS delivers exactly what your stores need, exactly when they need it.
Client Case Study
“Store in a Box” POP Signage Kits Reduce Waste & Decrease Install Time
IMS partnered with The Home Depot associates to develop consolidated, bimonthly signage kits to eliminate unnecessary shipping cost, limit production waste, and help store associates more accurately and efficiently install their in-store signage.
The Home Depot’s merchandise vendors would produce and ship directly to each store, requiring The Home Depot associates to locate and organize multiple packages for project execution.
This uncoordinated approach resulted in excessive freight costs, confusion for store associates, and wasted signage that was not received or installed as intended.
Working with vendors, merchants, and marketing stakeholders, IMS mapped out when each project needed to arrive in store and what aspects of each project vendors were responsible for producing.
IMS now manages the consolidation project list, receiving the materials from vendors, packing out store-specific kits, shipping the consolidated kits, and providing tracking and photos to The Home Depot associates for improved visibility for the stores.
The program had an immediate impact on store operations. Store associates know exactly when to expect each shipment, and the materials are now clearly and consistently labeled with installation instructions, reducing confusion, increasing accuracy, and improving the speed of installation.
Through consolidation, The Home Depot is able to reallocate 96,000 store associate hours annually and reduce associated freight costs by 15%.