Insights Articles » Page 3 of 4

IMS MerchTech

February 12, 2020

GroceryShop Continues the Call for Engaging, Tech-Driven Experiences

GroceryShop is a new convention focused on the future of retail for CPGs and their Agency Partners. IMS attended GroceryShop in late October 2018. GroceryShop is an offshoot of the…

Nick Fearnley

Love0

Logistics

February 12, 2020

The Service Equation

In the fast-paced world of digital technology and merchandising growth, an old-fashion measure can still define client satisfaction within the marketing execution space, OTIF or on-time and in-full. The seemingly…

Jeff Fuerst

Love0

Marketing Execution MerchTech

February 12, 2020

IMS Demand Planning Cuts Cost, Improves Execution

When tackling merchandising procurement for consumer goods brands, it’s not always reasonable to assume historical purchasing trends can be used as an accurate guideline for predicting future production levels. Beverage…

Deirdre Kerrigan

Love0

Logistics

February 12, 2020

Solving the Final Mile Challenge with IMS Logistics Zone Skipping Approach

We often get requests from our customers to evaluate how to reduce parcel shipping costs and still meet in-store delivery requirements. The final mile challenge is compounded by today’s ecommerce…

Pete Schmidt

Love0

MerchTech

February 12, 2020

MerchTech Applications for QSR Marketers

We have all heard industry-leading CMOs talk about how technology is changing the way they interact with their customers. The sense of urgency is undeniable; evolve and enhance the customer…

Pat Kenney

Love0

Creative Marketing Execution

February 12, 2020

Branded Merchandise Plays a Key Role in Successful Marketing Strategies

For many marketers, branded merchandise or promotional products play an ancillary role to event or marketing campaigns. In fact, many times these items are referred to as ‘tchotchkes’ or ‘swag’…

Mark Lenox

Love0

Marketing Execution MerchTech

February 12, 2020

Self-Ordering Kiosks in Quick Service Restaurants and the Retail Environment

Self-ordering kiosks (SOKs)…when we first heard about these, there was a lot of buzz around SOKs as a means to cut back on staff due to minimum wage increases in…

Susan Barrett

Love0

IMS MerchTech

February 12, 2020

New IMS SVP MerchTech, Nick Fearnley, Weighs in on DSE 2019

My first Expo as part of IMS was DSE19 in Vegas a couple of weeks back. I was joined by my colleague Eric West, who has been doing an amazing…

Nick Fearnley

Love0

IMS Insights

February 12, 2020

Snapshots from Shoptalk 2019

Shoptalk 2019 continued an upward trend of success for the popular conference – over 8,000 attendees, including top retail brands and leading service vendors, came together in Vegas for 4…

Nicole Hite

Love0

Marketing Execution MerchTech

February 12, 2020

IMS Talks MerchTech with Remy Cointreau and Footmarks on Omni Talk Podcast

IMS Talks MerchTechTM with Remy Cointreau and Footmarks on Omni Talk Podcast Alexis Bouvot from Remy Cointreau, Shawn Englund of Footmarks, and Eric West from IMS talk MerchTechTM on the…

IMS

Love0

IMS Insights Articles

GroceryShop Continues the Call for Engaging, Tech-Driven Experiences

The Service Equation

IMS Demand Planning Cuts Cost, Improves Execution

Solving the Final Mile Challenge with IMS Logistics Zone Skipping Approach

MerchTech Applications for QSR Marketers

Branded Merchandise Plays a Key Role in Successful Marketing Strategies

Self-Ordering Kiosks in Quick Service Restaurants and the Retail Environment

New IMS SVP MerchTech, Nick Fearnley, Weighs in on DSE 2019

Snapshots from Shoptalk 2019

IMS Talks MerchTech with Remy Cointreau and Footmarks on Omni Talk Podcast

About IMS Insights

Trending Posts

Categories

IMS Insights

Quick Links

Company Information