Posts tagged Performance & Measurement
MerchTech Applications for QSR Marketers

A great starting point for cutting-edge QSR Marketers who understand the value of the information that customer interactions can deliver, but are missing the link needed to capture that data and turn it into key insights to impact decision making. Pat Kenney dives into what MerchTech is, and how it can revolutionize your Quick-Service Restaurant’s merchandising campaigns.

Read More
Self-Ordering Kiosks in Quick Service Restaurants and the Retail Environment

IMS Client Communications Director, Susan M. Barrett, brings her vast history with the QSR world to dive into this major tech advancement facing the entire restaurant industry.

Read More