Posts tagged Blog Article
Solving the Final Mile Challenge with IMS Logistics Zone Skipping Approach

IMS’ go to market solution factors in the additional time needed upfront to provide logistics analysis for an alternative shipping method to address the final mile challenge. The technique we have perfected in known as Zone Skipping or Hub bypass.  

Read More
MerchTech Applications for QSR Marketers

A great starting point for cutting-edge QSR Marketers who understand the value of the information that customer interactions can deliver, but are missing the link needed to capture that data and turn it into key insights to impact decision making. Pat Kenney dives into what MerchTech is, and how it can revolutionize your Quick-Service Restaurant’s merchandising campaigns.

Read More
The Service Equation

In the fast-paced world of digital technology and merchandising growth, an old-fashion measure can still define client satisfaction within the marketing execution space, OTIF or on-time and in-full. The seemingly simple task of delivering against client expectations is often undervalued today.

Read More
Self-Ordering Kiosks in Quick Service Restaurants and the Retail Environment

IMS Client Communications Director, Susan M. Barrett, brings her vast history with the QSR world to dive into this major tech advancement facing the entire restaurant industry.

Read More